sullivan leh designs

The Novice Driver’s Road Map

The Novice Driver’s Road Map is produced by NETS (Network of Employers for Traffic Safety) as a guide to help parents on practice drives with their teens, as part of the process to get a driver’s license. It has detailed information about each of the 8 drives, checklists, and includes a Coach’s Game Book outlining how to approach these drives.

Using the previous format of spiral-bound staggered width pages and a folder to include the Coach’s Game Book, I developed a new grid and typography system to make it easier to scan, read, and use on the road. For the cover, we wanted a look that meant driving without being cliche  or showing nervous teens behind the wheel. The numbers represent each of the 8 drives inside.

I also designed the poster that highlights the benefits of using the Novice Driver’s Road Map.

Read about The Novice Driver’s Road Map here on the NETS website, trafficsafety.org

Other projects for this client: Drive Safely Work Week 2011 NETS trafficsafety.org NETSwork newsletter Drive Safely Work Week Drive Safely Work Week 2009

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