Project: DSO Education Concert brochure

Concert promotion for DSO education department

4 panel handout brochure to promote concerts for families, educational series concerts, and Civic Ensembles performances

Challenge

Brochure to highlight each concert type, show the season calendar, show the sponsor list, and be engaging to potential concertgoers.

Goals

  • clearly define each type of concert series
  • engage potential concertgoers
  • stand as an easy-to-read calendar

Results

  • each concert series has a unique color
  • lively format with color ribbons and lots of photos of kids learning, listening, and playing
  • fold-out calendar shows details for each concert and is easy to identify concert type with color coding